After showing and putting them through the first two videos
in the sequence, the next thing to do is to then proceed onwards to the next
video available for them. Remember, properly structuring all these videos holds
enough potential to drive and convert the leads for you.
The third video available in the sequence is:
●
Video #3 – Ownership Experience:
In this video piece, you let the
prospects know what it would be like as soon as they have the product in their
lives. Basically, this video is to let them know the value and benefits of what
they are about to procure from you. How it adds value to their quality of life
and the added benefits that come with it.
Structuring it, you first let them
know what would be achieved if they make a commitment to your product and what
difference in value it adds to their life. Show them what it would be like if
they carefully implemented a particular process correctly. You should then make
a hint at the offer which would allow them to achieve that particular process
but in the fastest and easiest way possible.
Then, the next step to take is to
create anticipation about the next video which shows them how to achieve those
fast results.
●
Video #4 – The Offer:
It’s time to reveal what the offer
is and explain in detail what the whole thing is about. There are three things
to reveal next after this but each one must follow the other exactly like this.
The first thing is to detail how the product works and what each piece of it
does. The second thing is to explain what results should be expected and what
they mean.
Then the final thing is to detail to
them how they can order the product and what they can expect after doing that.
This last step is basically providing them with a Call-To-Action (CTA) and how
they can get access to the product you’ve been talking all along.
Remember, to persuade anyone to buy your product at the end
of the day, it's highly important that you proffer content of value detailing
what it is you’re offering them and how it works. Without this, your target audience
will remain clueless as to what it is you’re trying to pitch to them.
Product launch funnels can be used
to let your customers know how your soon-to-be-launched product is beneficial
and relevant to them. Implement this funnel correctly and you can move your
customers up your Value Ladder effectively without a doubt that they would
eventually make the buying decision.
If
you would like to grow your online business to new heights and learn 50
Marketing Tips and Tricks that we have acquired over 20 Years and $100 Million
in sales then please feel free to grab a copy of our book.
Download
a copy of your book here: 50 Marketing
Tips and Tricks
